The yearly Halloween bash thrown by Scott David, Will Ryder and Danny B took place on Halloween night at Playhouse in Hollywood. The event lived up to its reputation as one the best industry parties of the year, and was co-sponsored by Adam & Eve Pictures, SugarDVD, AVN Awards, X-Play, Pulse Distribution, World Wide 2000, Rock On Sexual Vitality, Horny Juice, California Nightlife and Xbix. Adult talent agencies OC Modeling, ATMLA, 101 Modeling, Foxxx Models, Spiegler Girls and the VIP Connect also participated, bringing a bevy of beauties to the party. The night also served as the official release party for the X-Play production "Not the Jersey Boys XXX" and the Adam & Eve Pictures movie "9 1/2 Weeks."