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HellHouseMobile 2.0 Goes Live

By: Jed Nottingham

Posted: 04/30/2007

HellHouse Media, in conjunction with BB Games Inc., has completely revamped its mobile content offerings and announced the launch of HellHouseMobile version 2.0.

"We wanted a mobile site with more options and a wider variety of formats," said Ty Gonty, HellHouse's chief executive officer. "The format wars are far from over and we didn't want to pigeonhole ourselves with just one or two types of mobile videos. Jack at BB Games had a more 'next-level' vision and helped us come up with the perfect solution."

The new mobile site features a variety of video clips, wallpaper, and other content for all different mobile formats. The site also is set up to recognize a customer's phone and preferred media format automatically, allowing the customer to avoid time-consuming hassles.

HellHouse Media has released more than 25 niche-market videos in its two years in operation.