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Sandee Westgate Partners With Brickhouse Mobile

Multiyear deal brings Westgate to wireless realm

By: Jed Nottingham

Posted: 04/16/2007

Brickhouse Mobile, a wireless brand extension agency, and Sandee Westgate, known around the world as the "Playboy model gone bad," have signed a multiyear deal to bring her brand of naughtiness to the wireless world, Brickhouse Mobile President L.R. Clinton Fayling announced today.

With more than 10,000 erotic images, and a video library of 250 titles, Westgate fans soon will be able to view her content on their mobile phones. Original and catalog selections, including ring tones, wallpapers, and videos, will be available through applications on authorized carrier decks throughout the U.S. and international markets, as well as a Westgate-branded WAP site.

"I just want to thank Brickhouse Mobile for giving me the opportunity to work with them," said Westgate. "I feel they are on top of their game in the mobile industry and that this will be extremely beneficial for my career. I’m so excited to be entering the ‘mobile space’ world, backed by one of the most impressive companies around."

"Sandee Westgate has become one of the most sought-after models in the adult entertainment industry," said Fayling. "Via her highly successful website, she is among the most downloaded models on the Internet. We are highly motivated to make her one of the most popular icons in the wireless world, too." 

Brickhouse Mobile and Westgate currently are working with industry associations, carriers, and governmental organizations to ensure all content available through these offerings comply with current U.S. and international standards. In addition, Brickhouse Mobile will help Westgate to implement a variety of techniques that will ensure only an age-appropriate audience can view content. Age verification will include the use of a credit card and user information registration via the Westgate-branded sites.

Westgate has appeared in numerous lingerie catalogs, calendars, fitness and car magazines, as well as Playboy, Hustler, Cheri, and Club. Her own website was launched in 1999 and features daily updates with hundreds of videos and thousands of photos, as well as live spycams, an online store, behind-the-scenes photos, and videos and her online adult reality series "Sandee’s Girls."

 

 

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